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Brand Story


Our designers use sustainable design processes such as up-cycling, textile waste management, and the use of eco-friendly materials. We support ethical consumption by minimising our environmental impact and maximising social responsibility. We support the local economy by working with local producers and suppliers, and we aim to create clothes and accessories that are designed for longevity. 

At The Lost Kids, we design our clothes and accessories with comfort, user-friendliness, and unconventionality in mind. Our pieces are eye-catching, playful, laid-back, and unique, and always have surprising elements and hidden features that set us apart. We believe in bringing together a community of individuals who share our values and who want to stand out, stand up and stay playful. 

The Lost Kids is more than just a fashion brand. We are a movement that seeks to bring some magic back to reality by inspiring people to embrace their inner child and truest selves, while coexisting ethically and sustainably among society. So we invite you to join us on this journey, one piece of clothing at a time.

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